Apple Stock News: The AI Music, MacBook Pro Launch, Tap to Pay, Oscar Nominations

Apple Stock News: Dynamic Soundtracks with AI

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Apple Stock News: Accordingly to Bloomberg, Apple purchased an AI Music startup, founded in 2016 in London, that uses artificial intelligence to generate individualized music. The technology that stands behind the startup can create personalized soundtracks using artificial intelligence and royalty-free music. The aim is to adapt music to customer actions and preferences. A lot of utilization types can be named starting from video games and customized advertising to workout music, which can change in relation to the user’s physical activity and its intensity. The last one actually we might see in Apple Fitness+. This is one of the few late purchases made by Apple after the company has reduced funds for the acquisitions last year.

New MacBook Pro Preparations for Spring Launch

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Expectations of the new MacBook Pro to be launched this spring will be satisfied, according to industry sources. It was reported that Apple’s manufacturing lines kept running during the Lunar New Year holiday, and were used for the new MacBook Pro. So currently new MacBook featuring the latest M2 processor is anticipated to launch early this march along with iPhone SE and iPad Air supporting 5G.

Contactless Payments

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Tap to Pay – an iPhone feature that will allow merchants to accept payments from different contactless tools (Apple Pay, credit and debit cards, other digital wallets) by using just iPhone and iOS apps. There will be no need for additional payment terminals once it will be released later this year, the purchase will be just a tap away. The first payment platform to offer Tap to Pay on iPhone will be Stripe. The usage of features relies on NFC technology and requires iPhone XS or a later device. Tap to Pay will be available and beneficial for businesses of all sizes – from individual entrepreneurs to big retailers.

Oscar Nominations

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Apple TV+ movies received six major nominations on 94th Academy Award. Among the nominations are major: Best Picture, Best Actor, Best Supporting Actor, Best Adapted Screenplay, Best Cinematography, Best Production Design.  This year nominations for two released movies: “CODA”, “The Tragedy of Macbeth” has surpassed previous achievements for Apple Original Films since the debut of Apple TV+ two years ago. Both movies are now streaming on Apple TV+.

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