Apple Stock News
For the latest Apple Stock News, AAPL closed at $144.09 on, July 5th, 2017. It had a gain of 0.4% from its previous close on July 3rd, 2017, at $143.5 per share.
On Tuesday, WPP’s Kantar Millward Brown published its yearly ranking of the “Global Top 100” brands. The list was heavily dominated by U.S based tech companies, 54 out of the total.
Google and Apple retained respectively their No. 1 and No. 2 positions, with valuations of almost $250 billion each, figures that if summed together amount to the GDP of Sweden. Microsoft held its 3rd position while Amazon jumped up to 4th and pushed A&T out of the top 5.
“The BrandZ Global Top 100 is now dominated by the internet giants – brands that have operated on a global stage since day one, and which are built on powerful, innovative technology platforms,” said Walshe, global BrandZ director. “This has enabled them to transcend regional and sector boundaries and grow their value at an unprecedented rate.”
The report highlighted how technology ecosystems are making brands as Apple essential. Indeed, Consumers can increasingly carry out a vast range of activities, from watching television to online shopping, thanks to the services of one brand and through multiple devices. This convenience for customers allows the most powerful brands to minimize the risk of consumer switching to competitors.
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