Apple Stock News
For the latest Apple Stock News, AAPL closed at $136.66 on Friday, February 24, 2017. It had a gain of 0.1% from its previous close of $136.53 per share.
Apple has used TouchID for fingerprint verification for the last few years. With the presumed removal of the physical home key on the iPhone 8, the expectation is that it will read your fingerprint through the glass of the screen. Rumors suggest that Apple will drop TouchID in favor of facial recognition.
It’s worth remembering that any new technology introduced into Apple’s smartphone has a high chance to have been seen before in competitors’ handsets. It might be repackaged as new to the iPhone, but the advances in the iPhone 8 aren’t always surprising.
The argument is that Apple seldomly is the first with new technology. However, Apple takes the time to perfect the technological advances and have them available in an accessible way. That’s a great press spin, but the issue is more about minimizing risk rather than chasing critical acclaim.
By taking away from what is well known to their consumers, Apple is taking a major risk. The subtle changes to each new iPhone have been working well for them, so why should they change their way to match Android users? The answer is that Apple seeks opportunities in the market, and looks to grab them with both hands, without following other companies strategies.
Only time will say how the iPhone 8 will appeal to the market.
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